CÉLINE LA RINASCENTE 041 BLACKWELL CLOSE 112 SELMAN & WELLDAY HOUSE 114 HOGAN MACAU 113 SELFRIDGES DESK 111 DEBEAUVOIR ESTATE 078 ARTIST STUDIO 028 MARION ROAD 052 PENHALIGON'S 020 DAVISVILLE ROAD 015 SOUTH BANK APARTMENT 038 CÉLINE POP-UP STORE 045 CHLOÉ POP-UP STORE 105 BAYSTON ROAD 018 BURBERRY S/S 19 054 CAIRO HOUSING 106 KING'S GROVE 026 BURBERRY A/W 19 057 ADDERBURY HILL BARN 049 ELSLEY ROAD 035 CHLOÉ 074 LEWES PHOENIX 076 AESOP WHITE CITY 060 ALLSAINTS 058 TORI ANN WALK 043 CHOWDHURY WALK 047 AESOP BATTERSEA 079 SOUTHWARK HOUSING 077 APL NEW YORK 090 PRIVATE SHOWROOM 066 HOLY CARROT 096
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1View into site from RomeRead more

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2Interior perspective across the central volumeRead more

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3View towards the street frontageRead more

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4Spatial view through the primary circulationRead more

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5Interior view across the threshold conditionRead more

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6Perspective through the interiorRead more

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7View across the completed interior from RomeRead more

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8Interior perspective towards the entrance sequenceRead more

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9Detail view of the junction detailRead more

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10View along the material finishRead more

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11Axial view towards the joinery lineRead more

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12Sectional view through the perimeter conditionRead more

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13Oblique view across the ceiling planeRead more

Al-Jawad Pike were appointed by Céline to develop a new store concept to be implemented across four sites in Rome and Milan. Introducing a new material concept of singularity and the monolithic, the design aims to merge architecture with sculpture in a sparing and essential way. 

A base material of pale concrete is used throughout to focus the experience of the space on the themes of casting and carving, solid and void. These themes are reinforced by the exposure of coloured stone aggregates in the floor and sculpted niches. The design of this space aims to stand in contrast to the visual overload of the surrounding department store by creating a calm material and spatial approach that allows the product to stand at the forefront of the visitor’s experience.